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The term defines ecotourism as:
-environment and -culture -orientated travel

Eco-tourism is an insightful, mindful and participatory travel experience to natural and cultural environments, assisting the well-being of the local cultures and environments for future generations. At the same time ecotourism produces viable economic opportunities for the host areas.

Originally, ecotourism was defined as purely nature based, forgetting the impact tourism had on the local villages and culture. However, it quickly became apparent that trying to create a new type of tourism, which only focused on wildlife and the environment, while excluding the local villages, simply did not work.